Not Disclosed Full-Time · Contractor 📍 United States Writing

Content Writer & Brand Specialist - Remote

Virtual Railway

About the role:

We're looking for a Content Writer & Brand Specialist to build and manage our content strategy from the ground up. This is a fully remote, hands-on role where you'll own everything from website copy and social media to whitepapers, case studies, and email campaigns. You'll work across multiple formats and channels, collaborate with different teams, and help establish a clear, consistent brand voice that resonates with our audience.

What you'll do:

• Create high-quality content across formats: blog posts, whitepapers, case studies, video scripts, email campaigns, and social media posts
• Manage our website copy and on-page SEO to drive organic traffic
• Build and maintain our content calendar in sync with marketing campaigns and company milestones
• Lead social media content strategy and grow our organic presence
• Develop and maintain brand standards, voice guidelines, and visual consistency across all materials
• Collaborate with other teams to ensure message alignment and content quality
• Track content performance using analytics tools and report on engagement and traffic trends
• Support campaign launches with collateral and enablement assets
• Manage media relationships and pursue opportunities for publication placements

In your first 12 months, success looks like:

• Publishing a brand standards guide that sets the tone for all company materials
• Establishing a steady content production rhythm of high-quality assets each month
• Growing organic website traffic and social media engagement
• Securing publication placements in relevant industry outlets
• Building a library of client case studies and success stories
• Creating monthly performance reports that track content impact

Skills/background needed:

• 5+ years of content marketing, brand, or communications experience (ideally in B2B or technology)
• Exceptional writing and editing skills across multiple formats
• Hands-on experience with AI writing tools to boost productivity
• Working knowledge of SEO principles and analytics tools
• Experience managing PR or media relationships
• Ability to develop and maintain brand guidelines and consistency
• Interest in financial services, banking, or regulated technology a plus
• Bachelor's degree in marketing, communications, journalism, or related field preferred

Work style:

This role suits someone who is comfortable building systems and processes from scratch, works well independently, and collaborates naturally across teams. You'll need strong editorial judgment, an eye for quality and consistency, and the ability to deliver high-output work while maintaining accuracy and brand integrity. A practical mindset and comfort with modern writing tools are essential.

Rate: Competitive entry-level pay, details shared upon application.

Contract length: Full-time, ongoing

Location: Fully remote – work from anywhere

Ready to start your remote career? Apply for this role below.

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