Are you interested in digital marketing and paid advertising strategies? Do you want to launch your career working with a dynamic team on real client campaigns?
We're looking for an entry-level professional to join our marketing team as a Digital Marketing & Paid Advertising Specialist. You'll research, strategize, and manage advertising campaigns across YouTube, Facebook, TikTok, Google, and other platforms. This is a fully remote role with excellent opportunities to learn from experienced professionals and grow your skills in a fast-paced environment.
About the Role
You'll work within a collaborative team of videographers, copywriters, strategists, and data analysts to plan campaigns, forecast performance targets, create ad strategies, and launch campaigns that hit quarterly goals.
Key Responsibilities:
Media Management: Manage advertising campaigns across multiple platforms including YouTube, Facebook, TikTok, and Google Search. You'll monitor performance, adjust strategies, and scale successful campaigns as needed.
Performance Analysis: Compile and analyze campaign data including ad performance, conversion rates, and landing page effectiveness. Use this data to identify optimization opportunities and improve results.
Forecasting & Strategy: Create performance forecasts and scenarios to help clients reach their targets. Map out current metrics and develop improved strategies for lowering costs and increasing conversion rates.
Funnel Optimization: Assess client sales funnels to identify underperforming pages and areas for improvement. Use industry benchmarks to increase conversion rates and revenue.
Creative Collaboration: Work with the creative team to brainstorm new campaign angles and ideas. Contribute to creative strategy development that drives better campaign results.
Research & Innovation: Research competitor campaigns and industry trends to identify what's already working. Use these insights to inspire new strategies and campaign approaches.
Success in Your First Two to Four Months Looks Like:
Building well-organized ad account structures that follow best practices and are backed by clear reasoning. Understanding how to test and scale strategies effectively.
Gaining confidence in optimizing ad accounts and understanding what success looks like for each client's needs.
Collaborating with your team to develop creative concepts for new campaigns based on top-performing past campaigns.
Managing a roster of clients (typically 5-7) while building strong working relationships through regular communication and hitting monthly performance targets.
Using data analytics tools and spreadsheets to generate meaningful insights and reports that drive decision-making.
Working collaboratively with team members across operations, creative, and strategy to optimize campaigns and share learnings.
Skills/background needed:
Entry-level or some experience with direct response marketing or digital advertising (not required, but helpful)
Self-motivated and eager to take on projects independently in a fast-paced environment
Naturally curious and driven to understand the "why" behind results and strategies
Persistent and resilient – able to problem-solve and learn from setbacks
Highly analytical and comfortable working with data to drive decisions
Excellent attention to detail and organizational skills
Strong written and verbal communication skills
Proficiency with Microsoft Word, Excel, and PowerPoint
Comfortable learning new tools and platforms quickly
What We Offer:
Fully remote work from anywhere
Competitive entry-level pay, details shared upon application
Comprehensive benefits including medical, dental, and vision coverage (after 3 months)
Full training and onboarding to set you up for success
Clear growth opportunities working alongside experienced professionals in operations, sales, creative, and strategy
Access to industry events and professional development opportunities
A collaborative team environment where problem-solving and continuous learning are valued
Rate: Competitive entry-level pay, details shared upon application
Contract length: Permanent, full-time
Location: Open to applicants worldwide; fully remote work
Ready to start your remote career? Apply for this role below.
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